Head of Brand Activation, Nicorette Nordics

Head of Brand Activation, Nicorette Nordics-2407022905W

Description

Kenvue is currently recruiting for:

Head of Brand Activation, Nicorette Nordics

This position reports to Squad Director, Smoking Cessation, Northern Europe and is based in Denmark.

Who we are

At , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson’s and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, .

Role reports to: Squad Director, Smoking Cessation, Northern Europe

Location: Denmark

Travel %: 10% to other Nordic countries

What you will do

The Head of Brand Activation is responsible for providing Nordic leadership of all commercial activation activities relating to a brand and line leadership of all activation colleagues working on a brand across 4 markets (Denmark, Sweden, Finland and Norway) and managing the team to drive impact and excellence in execution.

Key Responsibilities

·Lead growth across the Nordic markets and deliver total brand objectives

·Full accountability to deliver the in-year full P&L and share targets, as well as represent Nordic requirements in Yr2-Yr3 plans

·Responsible for working with Hub/ Lead market to ensure strength of brand strategy, media plans and assets

·Works closely with the Northern Europe Squad Director, Hub Marketing Manager and Regional Deployment Leader, you will be a key stakeholder advising on the needs of the Nordics and sharing local insights.

·Leads in country delivery and excellence in execution by activation team

·Organises total team to divide, conquer and drive re-use across markets

·Manages delivery of KPls, identifies interventions and drives action where required

·Responsible for the the activation team across 4 markets collaborating with local Commercial teams to address challenges, drive opportunities and build differentiated plans to unlock category growth with key retail partners.

·Use analytical skills to support the shape and size of commercial and innovation opportunities

·Supports a culture of owners mindset, daring spirit and outside-in focus.

·Provides oversight of adherence to compliance requirements and budget management

·Drives team engagement; grows and develops teams through effective coaching and feedback

·Individually adheres to Kenvue compliance requirements

Qualifications

What we are looking for

·Strong interpersonal and people management skills and collaborative style, able to work with multiple stakeholders simultaneously and influence both upwards and downwards.

·Can do positive attitude, with the ability to influence and work in a collaborative way and identify creative solutions to challenges.

·Proactive and results driven, showcasing a real owners mindset, creates a sense of urgency for direct reports & team members to meet objectives. Enjoys bringing new ideas to the table & holds others accountable.

·Proven implementation ability and flexibility to adapt plans/challenges as they arise.

·Strong analytical and influencing skills and known to work as self-directed decision-maker.

·Demonstrates ability and experienced in analysing data quickly and inferring insights to act and move forward.

·Able to communicate clearly with strong impact and excels in leading teams.

Experience Required

·Experience in marketing or local brand/commercial activation level with a strong track record of performance in a matrixed organisation.

·Experience working cross country

·University Degree level educated or equivalent experience

·People management experience essential, responsible for coaching and developing talent.

·You will have experience activating content & communication plans

·Strong commercial and financial acumen, including P&L development.

What’s in it for you

·Competitive Total Rewards Package

·Paid Company Holidays, Paid Vacation, Volunteer Time & More!

·Learning & Development Opportunities

·Employee Resource Groups

·This list could vary based on location/region