Novo Nordisk

Obesity Brand Lead

Fuldtid

Permanent

Kay Fiskers Plads 10, 2300 København, Danmark

SE PÅ KORT

ID: 2744335

Indrykket for 14 dage siden

Join our team as Obesity Brand Lead in the Danish affiliate!

In this position, you will have the chance to guide the management of the leading global obesity brand, engage with stakeholders across various sectors, and foster significant transformation in a dynamic setting.

If you are enthusiastic about creating an impact and thrive in a high-exposure role, we want to hear from you! Take the next step in your career and be part of transforming the lives of people living with obesity.

The Position

The Brand Lead will report directly to the Director of Commercial Affairs & Strategy.

In this position you will ensure the growth acceleration of NN Obesity portfolio by developing the brand strategy, promoting brand growth and expansion and implementing brand plans. You will be responsible for driving overall brand growth, market share and profitability as well as supporting the development and execution of the marketing strategies to promote brand in alignment with our affiliate strategy “A healthier Denmark”.

Your key responsibilities include:

Lead and drive the cross-functional brand team to effectively execute on brand plan & launch plan

Establish a strong synergy and coordination with the Sales, Commercial and Medical team

Develop and utilize omni-channel marketing strategy and tactical plan for Novo Nordisk´s obesity therapy area in general and product responsibility specifically

Develop and adjust campaigns and other relevant marketing material in accordance with local needs and regulations and drive digital projects and marketing activities to continuously optimize the customer journey including OCE

Implement and execute on marketing plans in accordance with the Brand Plan

Qualifications

To be successful for this position, you have a master’s degree, in Marketing, Business Management or equivalent and a minimum of 5 years’ commercial experience preferably from life sciences, FMCG (Fast Moving Consumer Goods) or other highly regulated industries

In addition, you have:

Proven experience in brand management and strategy development.

Strong understanding of market dynamics and competitive landscape.

Excellent communication and collaboration skills.

Ability to analyse data and derive actionable insights.

Fluent in Danish and English, both written and spoken

Experience from working with non-reimbursed or OTC (Over The Counter) products is an advantage

On a personal level we are looking for someone who is proactive, driven and with an entrepreneurial mind-set. You challenge the status quo while focusing on finding solutions and opportunities. You are a team player and have a track record of successful collaboration and influencing multidisciplinary stakeholders and you always have the patient top of mind.

About the Department

You will be part of the Commercial Affairs & Strategy department in the Danish affiliate where you will be reporting to the director of the team. The department’s main responsibility is to create and execute the obesity & diabetes strategy and deliver it via all relevant customer channels. Our team consists of dedicated and passionate colleagues and the atmosphere is collaborative and dynamic, fostering innovation and excellence.

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