Portfolio Marketing Strategy Director - Diabetes

The position

You will play a pivotal role in overseeing the strategic direction and growth of the product portfolio, utilising your expertise in understanding market dynamics and customer needs. Other responsibilities will include: Lead the process for strategic portfolio planning, ensuring alignment with business objectives, prioritizing, and allocating resources effectively. Stay abreast of market trends, conduct thorough competitive landscape assessments, and leverage insights to inform strategic decision-making. Develop and implement customer segmentation strategies, identifying target groups and tailoring marketing approaches to meet their specific needs. Drive the development and evolution of diabetes products, collaborating closely with cross-functional teams to ensure products remain competitive and meet evolving customer needs. As well as this, excellent presentation skills and a keen eye for detail are valuable attributes that promote a high quality of standard. Qualifications To succeed in this role, the ideal person will possess the following: Master’s degree in marketing/or life sciences. An Masters of Business Administration (desirable) or similar. Significant experience in marketing or strategy roles within the pharmaceutical or healthcare industry. Diabetes/GLP-1 product knowledge or exposure. Extensive understanding of market research and consumer trend analysis. Fluency in both written and verbal English. About the department The GLP-1 Diabetes Commercial Marketing team consists of several senior professionals working closely to support the VP. With no traditional direct reports, you’ll provide indirect guidance and leadership to other members of the team collaborate with stakeholders both internally and externally. Working at Novo Nordisk At Novo Nordisk, we don’t wait for change. We drive it. We’re a dynamic company in an even more dynamic industry, and we know that what got us to where we are today is not necessarily what will make us successful in the future. We embrace the spirit of experimentation, striving for excellence without fixating on perfection. We never shy away from opportunities to develop, we seize them. From research and development, through to manufacturing, marketing, and sales – we’re all working to move the needle on patient care. Deadline 15 September . We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to creating an inclusive culture that celebrates the diversity of our employees, the patients we serve and communities we operate in. Together, we’re life changing. Print job Send to e-mail