SEO Manager

Welcome to the video first world

From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work. If you’re reading this and nodding, check out our recent Synthesia 2.0 event.

Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now….

Meet Synthesia

We're on a mission to make video easy for everyone. Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it's for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more. Read stories from happy customers and what 1,200+ people say on G2.

In 2023, we were one of 7 European companies to reach unicorn status. In February 2024, G2 named us as the fastest growing company in the world. We’ve raised over $150M in funding from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.

About the role...

• We’re looking for a Senior SEO Manager who will be reporting to our SEO Lead and will be responsible for taking our SEO strategy and execution to the next level.
• This is a super exciting role—not only because we work with AI and our product is the best in its category, but also because we are one of the few AI companies with real user scale and a lot of traffic. We have thousands of new users every day, a very large category that changes daily and constantly provides us with new SERP opportunities (never a dull day). We also believe in giving enough scope and resources to make your ideas a reality.
• We’d love to hear from you if you have extensive experience in deriving SEO results, have a proven record of ranking for highly competitive keywords, have a self-starter mentality, a meticulous approach to work and are very comfortable with data and research.
• We’d prefer someone based near one of our hubs in London or Copenhagen for this role, but we are open to remote candidates within appropriate geographies and timezones.

What you will be doing…

• Developing and Implementing our SEO Strategy. Helping to share and execute very quickly on our SEO strategy.
• Managing Technical SEO. Conduct technical SEO audits to identify and resolve issues affecting site performance. Ensure website architecture and code are optimized for search engines.
• Conducting Keyword Research and Analysis. Perform thorough keyword research to identify opportunities for organic traffic growth. Analyze competitor keywords to identify gaps and opportunities.
• Executing Link Building and Outreach. Develop and implement link-building strategies to improve domain authority. Manage outreach campaigns to acquire high-quality backlinks.
• Monitoring and Reporting Performance. Use analytics tools to track SEO performance metrics. Generate regular reports on SEO progress and impact on business goals.
• Collaborating Across Departments. Work closely with marketing, website, PPC and product teams to ensure we build new pages based on the product launches and data from other departments.
• Managing SEO Tools and Software. Utilize and manage SEO tools such as Google Analytics, Google Search Console, SEMrush and Ahrefs. Evaluate and recommend new tools and technologies for helping us smash our SEO goals.
• Improving Conversion Rates. Implement strategies to enhance user experience and conversion rates on the website. Conduct A/B testing and analyze results to improve site performance.

We'd love to hear from you if...

• You Are Results-Driven. You are focused on driving measurable results and achieving KPIs. You can demonstrate the impact of SEO on business metrics.
• You Are a Self-Starter. You take initiative and can work independently to drive projects forward. You are proactive in identifying and solving problems without needing constant direction.
• You Are an Excellent Executor. You are an amazing executor and have a track record of successfully executing complex projects and achieving desired outcomes quickly.
• You Have Technical Proficiency. You have a strong understanding of technical SEO and website architecture. You can conduct technical audits and implement necessary changes to improve site performance.
• You Are Innovative and Proactive. You are always looking for new tools, techniques, and strategies to enhance SEO efforts. You proactively identify opportunities for improvement and growth.
• You Are Detail-Oriented. You have a keen eye for detail and ensure accuracy in all aspects of SEO implementation and reporting. You are meticulous in optimizing content and tracking performance metrics.
• You Possess Strong Analytical Skills. You are proficient in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, etc. You can analyze data to identify trends, insights, and opportunities for improvement.
• You Are a Strategic Thinker. You can align SEO initiatives with overall business goals. You can develop long-term strategies to drive sustainable organic growth.
• Webflow Experience (Plus). It’s plus if you have experience working with our CMS (Webflow) and can make small page adjustments yourself.
• YouTube SEO Experience (Plus). It’s a plus if you have YouTube SEO experience.

Culture

At Synthesia we’re passionate about building, not talking, planning or politicising. We strive to hire the smartest, kindest and most unrelenting people and let them do their best work without distractions. Our work principles serve as our charter for how we make decisions, give feedback and structure our work to empower everyone to go as fast as possible. You can find out more about these principles here.

Benefits

• A hybrid, flexible approach to work where you have access to a lovely office space in Oxford Circus with free lunches on a Wednesday and Friday
• A competitive salary + stock options
• 25 days of annual leave + public holidays (plus the option to take 5 days unpaid leave and carry 5 days over)
• Private healthcare through AXA, including mental health support through the Stronger Minds service
• Pension contribution - Synthesia contributes 3% and employee contributes 5% on qualifying earnings
• Cycle to work scheme
• You will join an established company culture with optional regular socials and company retreats
• Paid parental leave entitling primary caregivers to 16 weeks of full pay, and secondary 5 weeks of full pay
• You can participate in a generous recruitment referral scheme if you help us to hire
• The equipment you need to be successful in your role